Fantastic new email marketing features!

We’ve been beavering away on new features for MailMachine, our easy-to-use email marketing tool. We’re happy to say that these updates are now live, and you have several new features and a number of tiny updates that will make your overall experience much more pleasant.

 

If you haven’t tried MailMachine yet, why not sign up for free and give it a try today?

Real-Time Progress Indicators

We now show you the progress of campaigns currently being delivered. You’ll see this new piece of data on the dashboard, campaigns tab and in campaign detail views. The data is updated in real-time so you can see if a particularly large campaign has finished sending yet, or just know what’s in the queue.

Social Media Toolbar

There’s a new social media toolbar and in addition to this great way for your readers to share your content, you’ll be able to view social sharing data in your campaign reports. In one click, the social media toolbar can be added to a new campaign – it will be automatically inserted at the top of your emails enabling your users to easily post a non-personalised version of the email to Twitter or Facebook and help your message go viral. The link that gets posted also includes a signup form to encourage new subscribers to join your list!

Contact Limit Updates

We now display your account’s contact limit, along with information about how many contacts you have added so far this month. This makes it much easier to see when you need to upgrade.

 

Campaign Reporting Improvements

New features to help you measure the success of campaigns include the ability to filter bounce reports by type, adjusted bounce rate reporting, and the availability of in-depth click data, top link highlights, and complete sent-to lists. We also highlight your sent campaigns that have had a higher than desirable spam or hard bounce rates – very important to know, as having high spam and hard bounce rates could harm your future deliveries.

Enjoy the new features, as ever, let us know if you have any questions at all – we’re eager to help!

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